Cardea is a pioneering global electronic marketplace designed for the cannabis industry, leveraging the innovative power of distributed ledger technology.
Motiva® was tasked with developing a visual identity that captures the brand’s mission to transform the cannabis market through seamless, secure, and transparent trade.
Inspired by the Roman goddess of thresholds, Cardea’s identity emphasizes a human-centric approach. The design features soft curves for approachability while the symbol represents an alternative pathway to conventional medicine and invites exploration of new opportunities.
The brand's tagline — Doorway to Better Paths — underscores Cardea's commitment to enhancing people's quality of life and promoting positive outcomes in the cannabis industry.